Displaying 21 - 38 of 38
Plain Language Guidance
Advertising Platinum Jewelry
Date
The Â鶹´«Ã½ Trade Commission’s (FTC’s) Jewelry Guides describe how to accurately mark and advertise the platinum content of the jewelry you market or sell. Platinum jewelry can be alloyed with other...
File
BUS74-platinum.pdf
(1016.27 KB)
Plain Language Guidance
Slip Showing? Â鶹´«Ã½ Law Requires All Businesses to Truncate Credit Card Information on Receipts
Date
Â鶹´«Ã½ Law Requires All Businesses to Truncate Credit Card Information on Receipts What’s on the credit and debit card receipts you give your customers? The Â鶹´«Ã½ Trade Commission (FTC), the nation...
Plain Language Guidance
Advertising FAQ's: A Guide for Small Business
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What truth-in-advertising rules apply to advertisers? Under the Â鶹´«Ã½ Trade Commission Act: Advertising must be truthful and non-deceptive; Advertisers must have evidence to back up their claims...
Jewelway International, Inc., et al.
Type of Action
Â鶹´«Ã½
Last Updated
FTC Matter/File Number
X970054
Zale Corporation, In the Matter of
Type of Action
Administrative
Last Updated
FTC Matter/File Number
962 3118
FTC Policy Statement Regarding Advertising Substantiation
Date
Appended to Thompson Medical Co., 104 F.T.C. 648, 839 (1984), aff’d, 791 F.2d 189 (D.C. Cir. 1986), cert. denied, 479 U.S. 1086 (1987). Introduction On March 11, 1983, the Commission published a...
FTC Policy Statement on Unfairness
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Appended to International Harvester Co., 104 F.T.C. 949, 1070 (1984). See 15 U.S.C. § 45(n). The Honorable Wendell H. Ford Chairman, Consumer Subcommittee Committee on Commerce, Science, and...
Business Blog
FTC and 18 states join forces to protect military consumers from jewelry retailer’s illegal practices
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Take a closer look at some of the companies that publicly proclaim to “Support Our Troops†and you may find illegal conduct suggesting that a more accurate slogan for them could be “Thwart Our Troops...
Business Blog
The many facets of advertising diamonds with clarity
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Last month the FTC sent staff warning letters to eight firms advertising simulated or laboratory-created diamonds. According to the letters, the companies had promoted their products without...
Business Blog
Warning letters re-â€mined†diamond sellers to describe products accurately
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Remember the old Superman movie where the Man of Steel squeezed carbon in his hand to create a diamond? That’s not how it’s done, but these days not everything sparkly comes from a mine. In addition...
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Jewelry Guides
Jewelry Guides: Helping Consumers Understand What They’re Buying The FTC’s Jewelry Guides are designed to help consumers get accurate information when they are shopping for gemstones and their...
Business Blog
“Diamonds and Pearls†– and revisions to the FTC’s Jewelry Guides
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This will be the day That you will hear me say Read the F-R-N Without delay. That’s not quite how Prince opened his 1991 classic “Diamonds and Pearls.†But if your company sells diamonds and pearls –...
Business Blog
Quoth the Maven
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In celebration of Halloween — and with apologies to Edgar Allen Poe — here’s our take on what companies can do to make sure spooky business practices don’t come back to haunt them. Once upon a...
Business Blog
Candid spamera
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Say “spam†and most business executives think of annoying messages that litter their IN box. But the CAN-SPAM Act and the FTC’s CAN-SPAM Rule cover a much broader range of commercial email. Yes, that...
Business Blog
BCP Business Center: Your Link to the Law
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Welcome to the BCP Business Center: Your Link to the Law. Explore and you’ll find practical compliance guidance on advertising, telemarketing, credit, data security, and other need-to-know topics for...
Displaying 21 - 38 of 38