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Business Blog

New Coronavirus warning letters: Who can it be now?

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Years ago, the Australian group Men at Work asked the musical question “Who Can It Be Now?†In the ongoing battle against Coronavirus scams, FTC staff just sent warning letters to nine companies...
Business Blog

Seven Coronavirus scams targeting your business

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We’ve warned consumers about Coronavirus-related scams, but businesses are at risk, too. Keep your guard up against these seven B2B scams that try to exploit companies’ concerns about COVID-19. In...
Business Blog

Putting the brakes on unproven superiority claims

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If you say you’re better, you’d better be better – and you’d better have appropriate proof to back up that claim. That’s a takeaway tip for businesses from the FTC’s proposed settlement with Â鶹´«Ã½...
Business Blog

FTC, FDA warn companies making Coronavirus claims

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When public health concerns hit the headlines, some companies rush to the market with products advertised to prevent or treat the problem. We’re seeing the same thing with the Coronavirus. But do...
Business Blog

FTC challenges claims for Quell pain relief device

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Real estate professionals say it’s all about “location, location, location.†For health-related claims, the FTC says it’s all about “substantiation, substantiation, substantiation.†Marketers of an...
Business Blog

Endorsement Guides: The FTC wants your feedback

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Does your company use endorsements in your advertising? Or perhaps you endorse other companies’ products. Then you’ll want to follow the FTC’s just-announced regulatory review of its Endorsement...
Business Blog

Folder-in-due-course doctrine?

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You’ve heard of the holder-in-due-course doctrine. An FTC settlement with two Oregon-based businesses introduces the folder-in-due-course doctrine: the principle that it’s illegal to make misleading...
Business Blog

Video offers how-to tips to explore FTC data

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When people report scams, deceptive practices, or identity theft, the FTC and other members of the Consumer Sentinel Network regularly use that data for law enforcement purposes. But now we’re...
Business Blog

Voice cloning: Where WOW meets OMG

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Have you had this experience? You hear about a remarkable innovation, but before you can finish the phrase “That’s amaz . . . .†you’ve already jumped ahead to the questions and concerns it raises...
Business Blog

Consumer reviews: The FCRA upshot of fighting ire with fire

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California-based mortgage broker Mortgage Solutions FCS also does business under the name Mount Diablo Lending. And according to the FTC, the company gave consumers a devil of a time if they posted...