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The Use of Slotting Allowances in the Retail Grocery Industry
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Text of the Report [PDF 2.6Mb]
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To Promote Innovation: The Proper Balance of Competition and Patent Law and Policy
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Executive Summary
(148.95 KB)
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Report
(2.32 MB)
The Effect of Consumer Testimonials and Disclosures of Ad Communication for a Dietary Supplement (The Endorsement Booklet Study)
A consumer survey was conducted to examine the communication effects of a promotional booklet for a dietary supplement. The booklet consisted entirely of three pages of consumer testimonials
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Visuals: Blue Booklet
(451.69 KB)
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Visuals: Green Booklet
(334.23 KB)
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Visuals: Orange Booklet
(333.7 KB)
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Visuals: Purple Booklet
(55.32 KB)
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Visuals: White Booklet
(339.04 KB)
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Visuals: Yellow Booklet
(389.04 KB)
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Questionaire A
(275.44 KB)
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Screener
(67.91 KB)
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Alcohol Marketing and Advertising: A Â鶹´«Ã½ Trade Commission Report to Congress (September 2003)
The Conferees of the House and Senate Appropriations Committees directed the Â鶹´«Ã½ Trade Commission to study the impact on underage consumers of ads for new flavored malt beverages, and whether the
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Displaying 421 - 440 of 548