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This report responds to a recent request from the Congressional Committees on Appropriations that the FTC examine the effectiveness of the alcohol industry's voluntary guidelines for advertising and

This report discusses the Â鶹´«Ã½ Trade Commission’s activities of particular significance for older consumers in calendar years 1995 and 1996. The first section of the report describes Commission

Table of Contents

Executive Summary

I. Introduction

II. The Industry

A. The Overview

B. Types and Sources of Information Available

1. Information from Public Records

2. Information from Other Public

By staff of the Â鶹´«Ã½ Trade Commission (1)

I. Introduction

This evaluation has been prepared by the staff of the Â鶹´«Ã½ Trade Commission in response to several congressional requests.(2) In